Monitoring practices need modernising

Pollution monitoring currently involves driving to remote locations and testing on-site, or transporting for testing in a lab.
​Litmus revolutionises this highly manual process, disrupting the market by harnessing IOT technologies.

Expensive

Travel, Labour and Laboratory costs hinder widespread testing

Time-Lag

Th net result is infrequent testing, with delayed data

Reactive

Testing often misses key events which makes proactive management difficult

Leadership Team

We created Litmus to make a difference.

​Experienced Business Leaders and regular sailors, water skiers and anglers, we have come together to disrupt traditional pollution monitoring solutions and make information available when people need it most.

We believe so passionately in the issue that we have self-funded our pilot projects.

Paul Evans - Commercial Director

An IoT technology executive with a successful track record in developing new businesses on a European scale, building  new sales, profitability and growth. 

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Sean Curtis - Chief Marketing Officer

A proven track record of creating award-winning marketing strategies and accelerating growth in dynamic start-ups.
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Julia McNally - Director

Innovative and entrepreneurial leader with over 30 years of experience launching mobile technology & environmental monitoring businesses internationally.

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Professor Dave Cooper - Non Exec Director 

Dave is a Professor with Chichester University and Head of the Business School. He is an expert in international environmental monitoring policy development.

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Improving water quality with Tech

Litmus provides data that makes pollution monitoring and measurement possible for Government - and gives water users free access to the information.

Free Public access

A dashboard for water users to check water quality

Measurement

Data for Government to monitor and analyse pollution

Analytics

Litmus helps analyse multiple effects on harbour pollution

A Top Government Priority

 "We will pay farmers for activities which significantly reduce the main agricultural pollutants that enter watercourses, specifically nitrogen, phosphate and sediment.
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Farmers will be rewarded for actions such as minimising nutrients entering water courses, integrated pest management, and preventing the runoff of soils from fields for example by keeping ground covered over winter. Our new environmental land management schemes will operate alongside a wider policy framework for tackling nutrient pollution which also includes regulation, proportionate enforcement, and a role for financing nutrient mitigation measures by the private sector, including the water industry as part of a holistic approach to effective catchment management.

This will help to achieve our targets for cleaner water, including reaching or exceeding objectives for rivers, lakes, coastal and ground waters that are specially protected, whether for biodiversity, bathing/public use or drinking water as per our River Basin Management Plans."

DEFRA, 6th January 2022

 "With ELMS (Environmental Land Management Scheme), the Government is entering into a contract with farmers to ensure we increase the provision of environmental services.... like habitat protection and creation, natural flood management, water quality.” 

 Michael Gove
Secretary of State for Defra at the time 2019 

Academic Partners